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TCL upgrades X/C/P product line to focus on quantum dots and artificial intelligence

The CES International Consumer Electronics Show, which has attracted worldwide attention, is in progress. It represents the industry and even the world's most advanced products and technologies. It can be said to be the world's largest event for electronic product exhibitions, and also represents a new trend in global products. . Unlike the atmosphere in previous years, this year's CES is full of Chinese exhibitors. At this year's CES exhibition, which is hailed as a global scientific and technological trend, Chinese brands frequently receive exciting news.
As the domestic color TV brand TCL costumes attended the CES, and on the eve of the opening of the CES global release of 2017 performance data. According to the 2017 sales report released recently by TCL Multimedia, total LCD TV sales reached 23,231,141 units last year, ranking third in the world, increasing by 16.4% over the same period of 2016, exceeding the target of 22 million units. Sales volume. According to the announcement, the cumulative sales volume of the North American market in 2017 exceeded 4 million units, a substantial year-on-year increase of 131.5%, doubled growth, and the market share reached 10%, becoming the next-generation overlord of the North American market.

In recent years, TCL accelerated the international market layout. At this year's CES, TCL won the China Creative Award for its solid and strong innovation strength, and once again captured the “2017-2018 Top 10 Consumer Electronics Leading Brands”. The XESS X5 series, C6 series, and P5 series of the X/C/P series have won the "China Creation Award" and C6 has won the "2017-2018 Global Smart TV Audiovisual Experience Award."
As a company that adheres to the concept of "Great Power Brand, Created in China", TCL has won many awards for this time. Behind the honor is the extreme recognition of the product. What are the characteristics of these new products? It is reported that TCL's product upgrade still focuses on quantum dots, curved surfaces, and artificial intelligence. Let's take a look at the charm of new TCL products.
The flagship of the fusion of technology and art -X5

TCL XESS X series has always been the flagship TV representative of TCL. It also adopts the most advanced quantum dot technology. It has the characteristics of high color gamut, high color capacity, pure color, and long color. It is the highest-quality series of products owned by TCL. one. In addition to quantum dot technology, the X5 is also equipped with Dolby VisionTM HDR imaging technology, Q-quality engine, and four-dimensional scene optimization technology to enhance the performance of TV picture quality. The details are richer and the colors are more realistic. clearer.
Of course, not only has the most advanced innovative display technology available, the X5 has also achieved a leading level in appearance and craftsmanship. 65吋X5 has achieved a 4.9mm ultra-thin body, curved screen, 360 ° integrated design, streamlined design concept to recreate the sound appearance and floating base design, representing TCL's pursuit of great country quality and luxury home aesthetics The ultimate idea. In terms of sound quality, it uses a luxurious Harman Kardon sound and supports Dolby Atmos® immersive audio technology.
The first choice of urban middle class - -C6

The TCL C series has been the mainstay of middle-class urban youth groups and has performed very well on the sound quality. It uses a high-color gamut screen with a full-screen, borderless design to provide a broader visual enjoyment space; Dolby® is supported (Dolby VisionTM), this state-of-the-art end-to-end HDR solution enables higher brightness and contrast, as well as more comprehensive and richer colors.
In terms of sound, C6 broke through the traditional design constraints, designed the bottom sound into a cylindrical shape, and wrapped in gentlemen's gray sound mesh cloth, which is both stylish and simple, and the biggest highlight is the innovative cylindrical design, very novel, for this TV Add a bit of luxury. Audio hardware is still standard with Harman Karton audio, and it also supports Dolby Atmos® for comfortable listening enjoyment.
Chasing the young and fashionable choice -P5

TCL P series products are mainly cost-effective, positioning young user groups, design fashion, exquisite workmanship, rich content is an overview of the characteristics of P5. Unlike other series products, TCL P5 has a 4000R golden curvature, visual presence is better than flat products; 5.9mm extremely narrow frame and 7.9mm ultra-thin body, with integrated molding process, continuation of the eye of wisdom design, in line with the current youth Consumers' pursuit of new trends; coupled with MEMC's motion compensation technology, watching and telling sports programs is more smooth, and is a boon for many sports and racing users.
In terms of content, TCL cooperates with content providers such as Tencent in China and builds rich content on the “2+N model” overseas (2: Netflix+ YouTube content; N: Amazon and localized, featured services, ie, content of various countries and regions And service, TCL global broadcast and other special features).
Artificial Intelligence Small T
CES2018 is probably the hottest number of AIs, and TCL X/C/P series upgrades are all equipped with TCL's latest artificial intelligence T. Artificial Intelligence Small T is an artificial intelligence interactive system with three characteristics: "full interaction, fast response, and strong ecology". Users can control voice through small T. For different user habits, small T can also actively recommend content, very intelligent design. In addition, it is reported that TCL has conducted in-depth cooperation with top global companies such as Google, Amazon, IBM, Baidu, and Tencent to build an open AI platform and fully cooperate in system, identification, content, service, etc., and apply the latest technologies to the world quickly. In the product, it brings better experience to consumers.
During the 2017 CES show, TCL X/C/P series televisions were officially unveiled around the world. At the spring conference in April 2017, the X/C/P series was officially launched in China. At the 2018 CES, the TCL band To the X/C/P line upgrade product X5/C6/P5. It took only one year to bring about the upgrading of the entire product, indicating that TCL's investment in product development is very large, and also represents the original intention of TCL to bring more and better products to consumers.
In the top three sales in North America, TCL's color TV technology has been recognized by the global market, and X/C/P upgrade products have been recognized by the industry and consumers, gaining numerous honors, further proving TCL's presence in the global color TV market. Status, I believe that in the next 2018, TCL can further invade the market and truly achieve the industry's top position.

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