315 million purchase of lighting products distribution channels, NVC transformation and further
In the past two years, as some metal raw materials, components and labor costs continue to rise, the profit margin of lighting products manufacturers has been compressed. In order to enhance its core competitiveness and achieve sustainable development, NVC Lighting has developed a strategy of gradually transforming from a manufacturing company to a channel-based enterprise in 2018.
On March 15, NVC Lighting announced that the company had entered into a non-binding cooperation framework agreement with Mr. Fang Dehao Runda and Mr. Wang Donglei. According to this, due to the signing of the specific agreement, the company intends to transfer to Dehao Runda. Mr. Wang Donglei directly or indirectly sells the company's domestic lighting products manufacturing business, including but not limited to the entire share capital of Huizhou NVC.
The potential sale under the cooperation framework agreement can reduce the proportion of manufacturing operations in the group and is therefore in line with the Group's development strategy and long-term interests.
After the sale of domestic LED lighting products manufacturing business to Dehao Runda and Wang Donglei, NVC Lighting has new actions in lighting distribution channels.
NVC Lighting announced today that the company entered into a sale and purchase agreement with Hong Kong Luoman International Co., Ltd. (the seller) on March 16, 2018. According to the agreement, the company will acquire a 40% stake in Hong Kong Weilan Core Light Trading Co., Ltd. with a value of RMB 315 million. yuan.
According to public information, Hong Kong Blueprint Trading Co., Ltd.'s business activities include investment holding, lighting, LED, home appliance design and development, dissemination and promotion, technical consultation and international trade. The principal business of the Company is the sale and distribution of lighting products through an e-commerce platform and distribution channels.
As at the date of the announcement, Hong Kong Weilan Core Light Trading Co., Ltd. indirectly holds an 85% stake in Wuhu NVC, while the company indirectly holds a 10% stake in Wuhu NVC. After the settlement, the company will hold a 40% stake in Hong Kong Weilan Core Light Trading Co., Ltd. and indirectly hold a 44% stake in Wuhu NVC.
NVC Lighting said the acquisition will enhance the company's ability to develop or collaborate with online sales and distribution channels. After the acquisition, the company will continue to expand its sales and distribution channels and benefit from the collection, analysis and application of consumer behavior-related big data.
It must be said that whether it is the offline physical sales channel or the online network sales system, NVC Lighting has already had strong resource integration capabilities and achieved good results.
Regarding the offline sales channels, NVC Lighting began to implement the “Business Photo + Home†two-wheel drive business model in 2016 and successfully expanded its sales channels. As of June 30, 2017, the Group already has 37 exclusive regional distributors. There are 3,275 specialty stores in the exclusive regional distributors.
And online sales channels, NVC lighting through Tmall, Jingdong, Suning, Vipshop and other platforms, in the single store, single product, large categories and other key indicators on record highs. Last year's double eleven, NVC Lighting's total network sales reached 279 million yuan, the same day customer turnover increased by 128%, customer unit price increased by 29%, mobile terminal accounted for 92%.
With the advent of the Internet+ era and the upgrading of consumption, the new retail model has become the development trend of China's e-commerce innovation and transformation. NVC Lighting also closely follows the pace of market development, quickly deploying O2O experience stores in China and deepening the offline channel market.
At the same time, through the strategic cooperation with Yujing Technology, the NVC lighting line experience store lighting products firm also relies on the online advantages of the “China Lighting†APP and the “LED Lighting Industry Platform†applet of Yujing Technology to provide consumers with online advantages. A new retail service experience that is more convenient, efficient and quality.
After formulating the 2018 transformation strategy, NVC Lighting will focus on the channel again. We can foresee the major layout and good “record†of NVC in the channel.
Combining the very latest technologies with proven RF experience, our 1000W FM Transmitter has been designed to offer an innovative and highly reliable solution for medium power transmission.
The FM 1000W is highly robust and delivers efficiency of up to 72%. Top signal quality and performance are achieved thanks to the [FM band direct to frequency" Digital Modulator. It also offers several innovative features such as dynamic RDS encoding and 5 band sound processing.
1000W Fm Transmitter,1000W Fm Radio Transmitter,1000W Fm Radio Transmitter System,1000W Professional Fm Broadcast Transmitter
Anshan Yuexing Technology Electronics Co., LTD , https://www.yxhtfmtv.com