The driver intelligence system has the highest interest in the car intelligence wave

With the advent of the era of automotive intelligence, driver assistance systems are increasingly being watched by Chinese car owners and there is a growing demand. At the end of 2015, Bosch, a leading global automotive technology and service provider, launched a driver assistance system market survey for Chinese car users. The results show that most Chinese car owners are positively open to the driver assistance system and show a high degree of interest and recognition.

“The driver assistance system is the basis for future autonomous driving. We are very happy to see that this technology can be widely recognized in China. Consumers’ openness and forward thinking will create greater room for Bosch in this area.” Ms. Jiang Jingfang, vice president of the Bosch Chassis Control System China Driver Assistance System Business Unit, said, “The valuable data from this survey will help us better understand the real needs of local customers and will be of great significance for the future development of autonomous driving. ."

Respondents have a high level of interest in driver assistance systems, and their importance ranking highlights consumer demand:

In the survey, more than 80% of respondents recognized that driver assistance systems can greatly improve driving safety and comfort, and 73% of respondents expressed their willingness to rely on driver assistance systems to replace some of the simple parts of daily driving. operating. Among the 21 driver assistance functions surveyed, more than 3/4 of the consumers showed great interest, and safety-related driver assistance functions became the focus of attention.

The survey shows that the complex weather conditions and the sudden appearance of pedestrians often make more than half of the respondents feel pressure, which is particularly prominent among SUVs and small and medium-sized vehicle buyers. Therefore, the results of the importance ranking in the survey are self-evident: the automatic emergency braking system for vulnerable groups is listed as the most important driver assistance system by respondents. Blind spot detection/change lane assist, automatic emergency braking (high speed) is followed. This coincides with the findings: about 59% of the respondents indicated that they had experienced critical situations because they were not aware of the rear vehicles when they changed lanes; about 62% of the respondents had emergency complete due to sudden traffic conditions. brake. Reversing images, panoramic systems and automatic parking assistance are also on the list. This is because the small parking space often makes 41% of the respondents feel pressured while parking, and at least 40% of the interviews have been driven. A small accident was caused by not seeing other moving vehicles when leaving the parking space.

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Predictive emergency braking system avoids up to 65% of rear-end collisions European authoritative vehicle safety certification body - EuroNCAP also emphasizes the importance of driver assistance systems and stipulates that since 2014, there is no relevant driving A five-star safety assessment is not available for new models of the Auxiliary System. The predictive emergency braking system is considered to be the most important function in this driver assistance system China market survey. At the same time, based on the in-depth study of China's road traffic accidents, the effectiveness analysis of CIDAS shows that the predictive emergency braking system can effectively avoid road rear-end collisions of up to about 65%, which is close to the effectiveness of European and American countries: 74 in the US and Germany respectively. % and 72%. As a leader in road traffic safety, Bosch's predictive emergency braking system is based on the network of surrounding sensors and electronic stability program ESP to avoid accidents or reduce the severity of accidents in the event of a rear-end collision.


Three-quarters of respondents support autonomous driving technology According to the World Health Organization (WHO), approximately 1.3 million people worldwide die from road traffic accidents each year. Among them, about 90% of traffic accidents are caused by human factors, and automatic driving is an effective way to avoid human error and achieve a "zero accident" driving vision. The survey also shows that Chinese car owners are open to innovative technologies and are willing to accept autonomous driving technology. About 3/4 of the respondents clearly expressed their support for the development of autonomous driving technology, which is considered to be the development direction of the driver assistance system and can further improve road safety. At the same time, more than 2/3 hope to choose the automatic driving mode when the traffic volume is small or the distance is long.


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Bosch achieves autonomous driving in phases through continuous innovation in the driver assistance system. At present, the traffic congestion assist function with partial autopilot function has been mass-produced in 2015. This function is used to automatically brake, accelerate, and turn the vehicle at a speed of 0-60km/h. , so that the vehicle can easily reach the destination when encountering intensive traffic. Bosch is committed to achieving highway guidance by 2020, thus achieving a high degree of automatic driving on the expressway; automatic valet parking will be mass-produced in 2018, vehicles can find their own parking spaces automatically; full automatic driving is expected to be realized Will be after 2025. From partial auto to altitude auto, to full auto, the car will eventually head to the era of automatic driving.

As the world's leading supplier of automotive safety and comfort technology, Bosch has absolute competitiveness and the necessary expertise and technology in the driver assistance field. It has a full range of sensor technologies for driver assistance systems, including ultrasonic sensors, radar, and front. Cameras, close-range cameras, etc., while Bosch is also an expert in system design and sensor data fusion, coupled with Bosch's braking and steering systems and core technology capabilities in vehicle integration to enhance driving with more powerful system functions. Safety and comfort.

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